本文是一篇report代写范文,本文主要分析了疫情对电影行业影响,本报告将从全球化的影响角度分析中国经济在世界上的重要性,然后,它将涵盖对人们主要娱乐活动的现状的调查:电影。
An analytical report on the impact of the Covid-19 (NCP) on the Chinese film industry
Introduction
The outbreak of the coronavirus in China in 2019 has brought many advert influences on certain industries around the world. Since China is one of the most important economies worldwide and has the largest population, its dominant importance in the global market is hard to neglect, as China’s President Xi Jinping said that the coronavirus would have a ‘relatively big impact on the economy and society’. From automobiles to consumer products such as masks andalcohol-based hand rub, some of the supply chains are out of short, while others are losing a comparatively high percentage of the business. This report will analyse the importance of Chinese economic position in the world in terms of the effect of globalisation and then, it will cover the investigation on the current condition of the major entertainment for people: The film.
The influence of the coronavirus to China and the world
‘As of the morning of February 27th, stock markets had fallen by 8% in America, 7.4% in Europe and 6.2% in Asia over the past seven days.’ (The Economist, 2020) It is clearly demonstrated in the change of the stock market that nearly all the industries around the world are affected. Among which, perhaps the most severe ones are cross-border commerce and trades.
First of all, the manufacturing industry suffers a lot. Since China is the largest producing country in the world, it provides most of the raw materials and accessories for the world. At present, the textile factories in Cambodia are short of the materials for making clothes and shoes. Asian carmakers, Nissan of Japan and Hyundai of South Korea, cut down their output due to the shortfall of the components in the key parts of the car. This condition also happens to high-tech electronic companies like Apple. The company said that iPhone production depends on the supply of the components in China. The decrease in production brings about the reduction of public’s income and thereby, cut people’s expenditures on the unnecessary consumptions.
These unnecessary consumptions include some money spent on shopping and travelling. It isreported in Britain that ‘the Burberry clothing firm has seen its share price hit after luxury sales in its network of Chinese outlets collapsed in recent weeks’. (Ned Temko, 2020) While in Hong Kong, Prada and Louis Vuitton shut the outlets in Time Square. (South China Morning Post, 2020) As the travelling ban takes effect, the retail market will lose more Chinese visitors abroad and this will lead to more loss in their volume of business. And the same phenomenon applies to the entertainment industry. One of which seldom noticed by the public is the film industry.
Background of the Chinese Film industry in the past and at present
According to Statista, reaching about nine billion U.S. dollars in the gross box office in 2018, China held the second-largest film market in the world, catching up the pace of Hollywood.
In the year of 2018, the total number of released films in China is 902, which is nearly tenfold of that in 2000, and it surpasses the number of 758 films in North America. The past two decades have seen the giant growth of the Chinese film markets. There is no doubt that Chinese film market is a big cake to the world.
People’s improving living standard has generated more consuming behaviours and demands on their entertainment life. In the past, they often went to the theatres or enjoyed the films outdoors in the open air, which is a traditional way. Nowadays, with the rapid development of high technology, creative and modern methods gradually appear. Watching films on online platforms like Netflix and YouTube through the Internet is getting increasingly popular among youngsters. Though Netflix is banned in China, the company purchased the online distribution right of some films. Also, in China, local platforms, for example, IQiyi, Tencent Videos and Youku, share most of the online video market, and they are continually enlarging their market share to attract more viewers, which generates more money.
The film industry in China is facing fierce competition by the flooding of the foreign-invested films but at the same time, the Chinese films are still booming.
From the above graph, it can be seen that in 2013, foreign films’ box office revenue is around the same as the Chinese’s. Though foreign films post a threat to China’s domestic box office revenue and catch people’s eyeball, the Chinese films’ earnings do not fail. It grows smoothlyin the past five years and in 2019, it doubles that of the foreign films’. Recently, domestic films seem to take the mainstream of the film markets. For example, in 2019, Ne Zha and Wandering Earth have earned hundreds of millions of dollars and most of the revenues came from thedomestic market, which was a milestone in China’s film history.
The influences of the coronavirus to the film industry
Undoubtedly, the earnings of box office shrank because of the coronavirus. In China, thequarantine has been in effect for almost a month so that people are not permitted to go out. Cinemas are closed under the guidelines and Lunar New Year films are all on the extension. Watching films outside is impossible. Therefore, the revenue of the box office is gloomy. These lead to a giant loss of the Chinese film companies. Many of their stocks plummeted on the Chinese stock market for a period of time. Meanwhile, the shareholding of Wanda Film and Imax China both plunged. (Bloomberg, 2020)
China is also an indispensable part of the foreign film industry. Its significant position in the world cannot be underestimated. There was a prediction that China’s box office may overtakeNorth America in 2020. But the coronavirus at the beginning of the year makes it hard to realise. Meanwhile, the foreign films which ought to be shown on the screen are facing an extension.‘With Chinese cinemas closed due to the outbreak, Hollywood’s plans for distributing newfilms in China are also uncertain’. (Bloomberg, 2020) The date for reopening the cinemas isnot set because the virus is not totally under control. Disney’s production Mulan and Pixar’sOnward, are both on potential delays and this raises the problem for Hollywood at the same time. They are considering reschedule the released date in America and other countries. The revenue of the world box office in 2020 remains a question so far.
Conclusion
The influence that made by the coronavirus is unprecedented. It shows the importance ofChina’s economy to the world. The world is closely interconnected like a village with moreand more trades and cooperation between countries. Moreover, the speed of circulation is fast. As a result, different industries affect each other, implicating that globalisation is an inevitable trend. This trend is a double-edged sword. The coronavirus gives us a reminder that globalisation can sometimes cause threats and we should take the advantages of it but try to avoid the risks.
References
[1]https://www.statista.com/topics/5776/film-industry-in-china/
[2]https://chinapower.csis.org/chinese-films/
[3]https://www.theguardian.com/business/2020/feb/23/economic-impact-of-coronavirus-outbreak-deepens
[4]https://www.csmonitor.com/World/2020/0221/Coronavirus-and-China-s-global-image
[5]https://edition.cnn.com/2020/02/08/business/coronavirus-global-economy/index.html
[6]https://www.scmp.com/lifestyle/entertainment/article/3049469/coronavirus-outbreak-means-china-wont-become-no-1-film
[7]http://www.china.org.cn/arts/2020-01/24/content_75646284.htm
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